The Council of Fashion Designers of America (CFDA) and Cadillac have announced the next five designers participating in Retail Lab, a mentorship program that gives fashion designers a real-world education in retail, including a rotating physical retail space at Cadillac House: Cushnie et Ochs, Public School, Tanya Taylor, Pamela Love and Prabal Gurung. The five designers will be part of the 2016/2017 term and will each open their respective retail shop for a three-month period while under the mentorship program.
Cushnie et Ochs will be the second featured designer and will open on October 1, following the inaugural designer Timo Weiland.
“We’re excited to be the next brand participating in the CFDA’s Retail Lab at Cadillac House,” said Carly Cushnie of Cushnie et Ochs. “As we formulate our plans to open the first Cushnie et Ochs retail store, it will be immensely helpful for us to learn from the experience of opening and operating a pop-up retail location and to benefit from the guidance and expertise of the Retail Lab’s mentoring team.”
“The Retail Lab is an ideal opportunity to curate and convey the complete Cushnie et Ochs brand story and experience to our customers,” added Michelle Ochs. “We look forward to having the opportunity to spend time with our retail customer, and to further understand their preferences and needs.”
Retail Lab is also supported by way of store fixtures provided by Alu, mannequins from DK Display, hangers from Henry Hangers, and innovative technology and retail business solutions from Prism, Axis and KWI.
Retail Lab is located within Cadillac House at 330 Hudson Street in New York. The store will be open seven days a week, Monday-Saturday 11:00am-7:00pm and Sunday 12:00pm-6:00pm.