Rochambeau, the New York-based menswear label known for its artist collaborations, has just dropped the lookbook for its spring/summer 21 collection, done in partnership with fine artist Nick Farhi.
What began as a friendship between the brand and the artist, the relationship evolved over quarantine into working together remotely to create a collection. Farhi’s paintings are applied as center graphics on tees and then blown up to be oversized prints on staple Rochambeau items like an oversized denim jacket and relaxed fit pants.
References to classic American culture and nods to workwear are featured throughout – think hand-crochet knits juxtaposed with quilted workman jackets, and handmade tie-dye with carpenter belted pants – while other notable pieces include hoodies in faded washes and printed leather sets, all featuring appliques, patches, and heat transfers produced in partnership with Avery Dennison.
Currently based in Boston, Farhi’s paintings of everyday decorative arts, kitchen vessels, and glassworks are deceivingly simple. Each painting is rife with nostalgic nods, systems of geometry, latent symbolism, and a mind-bending ability to capture reflections and refractions. Collectively, his works bring a calculated sophistication to the seemingly mundane.
Established in 2011, Rochambeau draws inspiration from the contemporary art world and the energy of New York City. Under the visionary guidance of creative director Laurence Chandler, collections are created in collaboration with globally renowned artists (including Mark Mothersbaugh, Yung Jake, and Aaron Curry), engaging in miscellaneous creative processes to explore unconventional ways of bringing the label’s designs to the world’s most esteemed luxury boutiques. In 2016, Rochambeau was named a finalist for the CFDA/Vogue Fashion Fund and winner of the US Woolmark Prize, accolades that continue to advance the brand on its fast-growing trajectory.
The brand’s new collection is available now on rochambeau.nyc, SSENSE, and The Webster