by Society Picks

SOCIETY PICKS is a weekly profile of some of the brands that will be
making their debut at the
SOCIETY for International Menswear trade fair
Sunday, July 17th, and Monday, July 18th at the Metropolitan Pavilion in NYC

Founded in 1946 Schneiders Salzburg has always been known for its outerwear, originally it was traditional Austrian loden coats and their Dirtl trench, made famous by motorcycle enthusiasts. Today they are one of the best know luxury brands in Austria and keep relevant with the times by launching things like their biodegradable collection. For more information or to shop Schneiders Salzburg please check out their website at

For more information about SOCIETY and to register to attend or exhibit, please log on to