Scott sternberg is here to stay

by MR Magazine Staff

15 years ago Scott Sternberg launched Band of Outsiders, a brand that will be remembered as pivotal in the trajectory of contemporary fashion – particularly in the annals of menswear – as it signposted what men wanted from fashion at the time. However, Sternberg’s background is noticeably less fashion-orientated than his designer contemporaries. Sternberg studied economics at college, and cut his teeth in the film and media industries, transplanting himself from Dayton, Ohio to Los Angeles in the ’90s, where he was an assistant at talent agency Creative Arts Agency. These steps make a lot of sense in retrospect when you consider the cinematic qualities that defined the Band of Outsiders aesthetic, and the grasp it had on the media and marketing at the height of its popularity. Read more at Highsnobiety.