I’ve covered Amazon for the past few years, but now something feels different. Sure, there are still the infinite roundups of Amazon’s best Black Friday and Cyber Monday deals — which won’t be going anywhere as long as publishers are able to monetize them. But what I haven’t seen as much prior to this year are media companies and people — largely New Yorkers who work for media companies and can afford to shop at the city’s many stores — encouraging people to cancel their subscriptions and openly discouraging readers from shopping at Amazon. There was this Ringer piece on how to wean yourself off by using other online retailers, and a story from the tech site Gizmodo, which previously called Prime “the best deal in tech,” calling for a Prime Day boycott. Read more at Vox.