Stitch Fix Is Scaling ‘Live Styling’ By Video

Stitch Fix is scaling its Live Styling service, which it has been testing for a while, the company said via email on Wednesday. The service, which entails real-time “one-to-one video styling sessions” with customers as opposed to the written exchanges that most of the company’s stylists use, is one reason for staffing changes reported by Modern Retail Tuesday, a spokesperson said. As of Aug. 15, the company will require stylists (hourly employees who work from home) to work at least 20 hours per week, some time between 8 a.m. and 8 p.m. in their time zone, the spokesperson said. Read more at Retail Dive.

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