SUITSUPPLY LAUNCHES BLACK TIE CONFIGURATOR FOR HOLIDAY

by Stephen Garner

suits

Dutch-based tailored clothing powerhouse SuitSupply has launched its first-ever “Black Tie Configurator” just in time for the holiday party season.

This new online tool gives customers the option to choose their own tuxedo set for $799—which includes SuitSupply’s tuxedos in pure super 110’s wool from the Biella region’s Vitale Barberis Canonico mill and its lightweight Manhattan dinner jackets in cotton from Pontoglio and Redaelli, along with shirt, shoes, and bow tie.

“Mixing and matching is a fun way to be festive, and most guys open up to the idea if they realize how easy it can be,” said SuitSupply VP Nish de Gruiter. “Men attending formal holiday parties for the first time pick up a tuxedo that they’ll also be able to wear to weddings and other celebrations like our Tuxedo Blue Plain with a widened, silk-covered shawl collar and a natural shoulder cut from pure super 110’s wool by Vitale Barberis Canonico. The important thing is to allow small accents to bring the outfit together like a Velvet Bow Tie or suspenders, touches that make it clear you’re taking the season, but not yourself, too serious.”

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