The Globe And Mail: New Sears Canada President’s Mission: Win Over ‘Amy’
by MR Magazine Staff
Nov 04, 2015
For Carrie Kirkman, the new president and chief merchant of Sears Canada Inc., it’s all about Amy. Amy is Ms. Kirkman’s prototypical Sears customer. She is 40 years old and has one child and another on the way. She’s time-starved and looking for reasonably priced fashions. “That’s our girl,” Ms. Kirkman, stylishly dressed in black, including leather pants and high-heeled suede boots, said in an interview Monday. Read more at The Globe And Mail.
