The Next Big Thing In Fashion? Not Washing Your Clothes
by MR Magazine Staff Jun 11, 2019
I have a confession to make: I’ve been wearing the same black T-shirt every single day for two weeks now and I haven’t washed it yet. Anybody who knows me will realize this is very out of character. I’m a laundry addict. I get inordinate pleasure out of transforming my toddler’s mud- and applesauce-covered clothes into freshly laundered, neatly folded piles. And yet, I may hold off on washing this T-shirt for another few weeks. It miraculously looks (and smells!) like it was just cleaned. This $65 T-shirt is made by a startup called Unbound Merino, founded in 2016, that creates wool travel clothes that can go weeks without being washed. Read more at Fast Company.