by Brian Lipton
Heritage American watchmaker Timex hosted a preview of its fall collection, entitled “We Are Timex,” on Monday at Lightbox Studios in Manhattan. Guests sipped on special cocktails and ate delicious hors d’oeuvres as they viewed vitrines full of the company’s latest creations.

“Timex has always had a heart that beats a little different than most watchmakers,” said Tobias Reiss-Schmidt, Timex Group CEO. “Tonight, we’re celebrating our best introduction yet and we got there by staying true to ourselves.”

The evening’s special guest, 2017 Emmy nominee Milo Ventimiglia (“This Is Us”), gave a heartfelt speech about halfway through the evening. “One of my first watches, my first real watch of significance, was a Timex that I bought for myself at 15, and still have today. I appreciated the clean lines and functionality and I liked that I could afford a ‘timepiece,’ it wasn’t just a watch, a tradition Timex still honors today.”