by John Russel Jones

True Religion has announced two new jewelry licensees:  NES Group for men’s and K&M Accessories for women’s. Both collections will be available for Holiday 2024 in True Religion stores,, and at select wholesale doors.

“Women’s and Men’s jewelry are key lifestyle categories which are important to True Religion’s expansion strategy,” said Michael Buckley, Chief Executive Officer, True Religion. “We know that our customer loves to stand out and look their best. With this jewelry collection, we know they won’t be disappointed.”

True Religion Jewelry styles include chains, charms, and bracelets for men and necklaces, bracelets, charms, and earrings for women. The collections feature gold and silver finishes, embossed and enameled logo details, accent stones, and braided fabrications. Both jewelry collections will be priced approximately at $28 – $62 retail.

“True Religion has such an iconic status in the apparel world, and we are looking forward to helping them expand into jewelry,” said Michelle Cohen, VP and Creative Director, NES Group. “We are thrilled to partner with the True Religion team to continue their growth trajectory in the accessories market.”

The NES Group is one of the largest jewelry manufacturers, designing and distributing internationally in the Fine, Bridge, and Fashion markets. For over 20 years, our commitment has been to create beautiful jewelry with careful attention to detail in design, quality, service, and value. The NES Group pairs strategic business insight with world-class operations to make our retail and branding partnerships successful and profitable. In addition to their extensive private label business, NES host several national brands including Juicy Couture, Kensie, Badgley Mischka, Nautica, Bestey Johnson, Jones New York, Nine West, and True Religion as its newest addition!