UNITED BY BLUE TEAMS UP WITH ORU KAYAK ON CAPSULE COLLECTION
Oru Kayak, makers of the original origami-inspired folding kayak, is teaming up with United By Blue, the apparel brand committed to cleaning up the country’s waterways, to create a water-inspired collection of equipment and apparel. The collaboration consists of a limited edition t-shirt, backpack, hat and special edition Oru Beach LT Kayak.
The brand collaboration was a long time coming; for years, Oru Kayak has contributed boats for United By Blue’s water clean-ups; a company program that pledges to remove 1lb of trash from an ocean or waterway for each product the company sells.
“We’ve been inspired by UBB for awhile and feel fortunate to finally have the opportunity to bring our brands together,” said Andy Cochrane, director of marketing for Oru Kayak. “Our mutual interest in water made this the ideal partnership”
“For years we’ve been cleaning up oceans and rivers and using Oru Kayaks to get our volunteers out on the water,” added Mike Cangi, co-founder of United By Blue. “We’re very glad to finally see a United By Blue logo on a boat and even more glad to have it be alongside Oru Kayak.”
The exclusive collection is available now at orukayak.com, unitedbyblue.com, and at United by Blue retail locations.
