Contemporary fashion brand Vince has signed Rea Laccone and Christopher LaPolice, who originally founded the company in Los Angeles in 2002 and left in January 2013, as consultants under a two-year agreement. Laccone and LaPolice will oversee the company’s product, merchandising, and creative efforts.
“Rea and Christopher, who created the original vision for Vince 13 years ago, bring tremendous creative talent to the brand,” said Brendan Hoffman, CEO of Vince. “We look forward to drawing upon their design and merchandising expertise to enhance our product offering. While product is our first priority, we are also working to develop a strong foundation from which we can drive consistent profitable growth for the long term.”
Laccone added, “Christopher and I are excited to be returning to Vince as this is a brand with tremendous long term potential. We believe that customers have looked to Vince for everyday luxury essentials with modern, effortless style and we will work with the team to deliver product that reflects this aesthetic.”