by Stephen Garner

Virgil Abloh c/o Off-WhiteAmerican designer Virgil Abloh has been named as a special guest designer at Italian trade show Pitti Uomo 92, which will take place June 13-16 in Florence.

Abloh will present his spring/summer 2018 men’s collection, as well as part of his women’s pre-collection, for his label Off-White c/o Virgil Abloh on June 15. Abloh joins JW Anderson as men’s guest designers for the summer edition of Pitti Uomo.

“In a season that’s mixing the traditional hierarchies among fashion, streetwear and role distinctions, Virgil Abloh has transformed his own lifestyle into a successful brand,” said Lapo Cianchi, Pitti Immagine director of communications & events. “He has led Off-White to full stylistic maturity without, however, losing his, sometimes very immediate and impudent, brashness that made his name in the beginning. An architect and engineer, raised in the United States, the child of immigrants from Ghana, who became creative director, indefatigable DJ and entertainer, and now there’s this legend about his ubiquity: who knows…maybe here in Florence we will discover that there is more than one Virgil Abloh, or perhaps three, or four.”

“It’s with great honor that I will be debuting my work as part of the Pitti Immagine Uomo 92,” added Abloh. “I recognize this platform amongst the most important arenas for recording fashion history over the years and it’s my goal to add a unique chapter to that story.”