VUORI OPENS NEW STORE IN MANHATTAN BEACH

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by Stephen Garner

vuoriCalifornia-based active brand Vuori has opened the doors to a 1,000 square-foot Manhattan Beach storefront, where it the brand is now selling its full offering of men’s and women’s activewear clothing that’s built to move in.

Located at 1100 Manhattan Ave #104, the shop is just steps from the Pacific Ocean and the famed Manhattan Beach Pier.

The Manhattan Beach opening marks Vuori’s second brick-and-mortar location, in addition to its Encinitas flagship. You may have also noticed Vuori’s products in Equinox gyms nationwide, Fred Segal, Paragon Sports, Nordstrom’s, and REI where they continually perform as one of the outdoor retailer’s top-selling brands.

vuoriLaunched just three years ago in 2015, Vuori was valued at more than $10 million by the end of 2017. Currently, founder and CEO Joe Kudla and his team are tracking to surpass last year’s sales by over 100 percent.

“With our Manhattan Beach store, we are most excited to be a part of a truly amazing community,” Kudla told MR. “We’ve only been here a short time, and the warm welcoming we’ve received from our neighbors has been nothing short of incredible. We are excited to offer a handful of community building activities that will be open to the public including yoga, pilates, training classes, art shows and beach clean ups. We hope the community of Manhattan Beach feels welcome to drop by the store anytime to shop, take a class, or even just say hello. If we can succeed in that, we’re certain that the store will be a success.”

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