Why Brick And Mortar Retailing Will Outlast The Global Pandemic

Since the Covid pandemic started in March 2020, the retail industry has undergone the greatest shock for decades with many stores having had to close for extended periods. So says Diane Wehrle, marketing and insights director at Springboard, during the ICSC national conference here in Las Vegas. She tells GlobeSt.com that the closure of stores led to an increased migration of retail spending online, however, in large part this has been an exacerbation of behavior that was clearly evident even before Covid.  

“The key aspect to remember is that despite the increased amount of retail spending online, the majority of retail spending continues to remain in store,” she explains. “The fact that even a global pandemic has not significantly dented the extent to which consumers shop in stores demonstrates the continuing importance of in-store retailing, and reinforces its long term future.” Read more at GlobeSt.com.

One Reply to “Why Brick And Mortar Retailing Will Outlast The Global Pandemic”

  1. Community Retail Stores have always been more then just about merchandise. They are like family, where you can always stop by and share the day’s happenings with people you’ve come to love over time. Those hugs and kisses are always free.. And if you ever need something, you have a gifted merchant friend who will always embrace helping your every need. All due respect, you can never get that kind of personal service on line… Given a choice for only an on line convenience compared to a personal visit to see a long time friend, then consider this, “I think a hero is an ordinary individual who finds strength to persevere and endure in spite of overwhelming obstacles.” “Christopher Reeve”

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