With Trade Wars And Slowing Global Economies, It May Be A Bad Time To Be An International Brand

by MR Magazine Staff

Amid a lack of tangible progress in trade talks between the U.S. and China, growing tensions around the world, as well as slowing economies, some on Wall Street are sounding the alarm that major international brands could soon fall out of favor. And signs are mounting that Canada Goose, the Toronto-based maker of luxury outgear, could be one of the first to suffer. The company’s stock was downgraded on Thursday to “market perform” from “outperform” at Wells Fargo, which cited valuation concerns, recent weak consumer engagement trends, and significant pressures facing multi-national brands. Wells Fargo also lowered its price target on the stock from $80 to $68. Read more at CNBC.