WOLVERINE, BUFFALO TRACE, AND HUCKBERRY COLLABORATE ON WOLVERINE 1000 MILE BOOT
What’s that old trope about drinking champagne from a woman’s slipper? Go down that Wikipedia rabbit hole if you dare, but Wolverine’s latest collaboration has us thinking about sipping something a bit stronger than bubbly from something a bit stronger than a slipper. Today the 139-year-old boot and clothing brand has released a boot created in collaboration with Buffalo Trace, the award-winning bourbon distillery, and Huckberry, the men’s online retailer. The special-edition Wolverine 1000 Mile boot is available exclusively available on Huckberry.com. Designed in Michigan and handmade in Arkansas, the tan leather boot celebrates American craftsmanship and three American-born brands.
“These boots truly encapsulate the heritage and quality our brands are collectively known for,” says Scott Schoessel, VP of Global Marketing at Wolverine. “Through the design process, our team thoughtfully added unique details of each brand. We couldn’t be more excited to celebrate these boots with our consumers during National Bourbon Heritage Month.” (That’s September, by the way.)
The Wolverine 1000 Mile x Buffalo Trace for Huckberry Wedge Plain-Toe Boot incorporates the classic features Wolverine is known for combined with elements that incorporate all brands into one stylish boot. The tongue of the boot is adorned with a gold foil Buffalo Trace logo while the back heel is stamped with the Huckberry tree icon. The boots are carefully crafted by hand and made to last for years of wear while providing the comfort you’d expect with a wedge outsole boot.
“We are thrilled to collaborate with Wolverine and Huckberry for this truly one-of-a-kind boot,” said Sara Saunders, Vice President of Global Marketing for Buffalo Trace. “Bourbon drinkers choose Buffalo Trace for its hand-crafted, uncompromised quality and consistency, all of the same equities that Wolverine poured into this product. We know our fans will love it.”
Beginning today, the Wolverine 1000 Mile x Buffalo Trace for Huckberry Wedge Plain-Toe Boot is available in limited quantities on Huckberry.com for $425.
Cheers to all three (but use a glass for the toast).
My own preference would have been Gentleman Jack Daniels, but never mind. Kudos to all on the partnership, and especially to Brendan Hoffmann. I suspect his creativity and leadership led this collaboration to fruition, and to the decision to partner with the tremendously innovative and interesting Huckberry. Great idea. Best of luck!!