4 Trends Driving The Future Of Retail

Welcome to the new era of retail. COVID-19 forced retailers to adapt or go out of business; many introduced new ways of interacting with consumers, including delivery methods and products that met new shopper needs. Such changes may have been spurred by the pandemic, but they’re expected to long outlive it. On April 20, retail executives from marketers including eBay, Petco, American Eagle and more will speak about what is driving the retail evolution and how brands should be positioning themselves for the future. The half-day, livestreamed event, Ad Age Next: Retail, will dive into the strategies all retailers will need in order to remain relevant with today’s modern shoppers. See more at Ad Age.