Agave Denim calls up Portland Timbers soccer stars

by MR Magazine Staff
Portland Timber Eric Brunner
Agave Denim teamed up with members of the Portland Timbers soccer team at a downtown Portland, Oregon, studio to shoot campaign and collection images for the brand’s Fall 2012 campaign. The shoot was produced and styled by Agave designer/owners Jeff and Lauren Shafer and shot by Portland photographer Brian Walker Lee.

Portland Timber Sal Zizzo

The Shafers, who are almost as passionate about the Timbers as they are about denim, came up with the idea for the shoot when they were looking for real people, not professional models, to shoot for a seasonal campaign showcasing its sought-after stretch denim fabrics. Ever since the couple moved their family to the area six years ago, they have become avid Timbers fans, following all games with their two teenage sons as season ticket holders. Turns out the admiration was mutual when the Shafers found out that Timbers management were fans of Agave jeans, so they were both honored and thrilled to partner. The personal relationship between Jeff and Timber’s COO Mike Golub (2011 MLS Executive of the Year) has grown over the years and led to Agave company trips to JELD-WEN Field as guests of the Timbers and visits by the Timbers to Shafer’s design studio to get fitted in the latest from Agave’s denim collection. So as soon as the photo shoot idea came to mind, Shafer called on the Timbers to take part in the shoot and they committed to having three of their top players available for the Agave project.

Portland Timber Darlington Nagbe

The Timbers players who signed up for the shoot included midfielder Sal Zizzo #5, defender Eric Brunner #7, and midfielder superstar Darlington Nagbe #6. With the large studio space at hand Walker Lee was able to capture each player on set showing off his skilled footwork and true athletic soccer moves. The impactful images display both the skill and style of each player, while showcasing key designs and attributes from Agave Denim’s fall 2012 collection. The images were displayed at Mario’s downtown store during a Fashion’s Night Out event celebrating Agave Denim’s ten-year anniversary.

Portland Timber Eric Brunner