Amazon Introduces A Way For Teens To Independently Shop Its Site, Following Parents’ Approval

Amazon today announced a new way for teens to shop its site independently of their parents’ accounts and place their own orders, which parents can choose to review before allowing the purchase. Teens can also be assigned pre-set spending limits per order as an alternative to having orders reviewed. The new service, available via amazon.com/forteens, is meant to give teenagers ages 13 through 17 a bit more autonomy, says Amazon. In addition, it gives Amazon a way to addict a whole new crop of shoppers to its larger Prime platform, which is made available to teens through the service, if parents are Prime members. That means teens can order from over 50 million items that ship for free in two days, and they can take advantage of other Prime benefits like Prime Video and the gaming perks with Twitch Prime. The system works by giving teens their own login and password to use with Amazon. Parents can either sign up their teen, or a teen can send an invitation to mom or dad via SMS or email. Once received, the parent confirms which payment method and shipping address will be used for teens’ orders. Read more at TechCrunch.