BLOOMINGDALE’S ANNOUNCES THE CAROUSEL @ BLOOMINGDALE’S: EUROPEAN HOLIDAY CURATED BY ANNA DELLO RUSSO
Bloomingdale’s announced today that it is partnering with Italian fashion journalist and former creative consultant and editor-at-large of Vogue Japan, Anna Dello Russo on The Carousel @ Bloomingdale’s: European Holiday Curated by Anna Dello Russo. The product assortment is inspired by summers on the Amalfi Coast, the South of France, and the Coastal Riviera, and features products across ready-to-wear, men’s, home, accessories, and beauty.
“This summer, we’re bringing our customers along with us on a European holiday with our iconic curator, Anna Dello Russo,” shared Frank Berman, Bloomingdale’s Chief Marketing Officer. “We are so thrilled that Anna, one of the most influential personalities within fashion, is curating a list of must-haves for the season, whether that be jet-setting or having all the essentials for a backyard gathering, this Carousel has it all.”
From now through July 10th, the space within Bloomingdale’s 59th Street and online at Bloomingdales.com will be transformed into a European Holiday Vacation shop as customers are transported to different cities and locations throughout Europe. The shop will feature themes including To the Market, Night out in the Mykonos, Beach Day on the Amalfi Coast, and Anna Dello Russo’s Top Picks for Travel.
“Together with Bloomingdale’s, we created an aspirational collection of apparel, accessories, beauty, and so much more for this upcoming season,” shared Anna Dello Russo. “No matter where your holiday is this summer, this eclectic assortment of products will inspire you, and make you feel like you’re in the South of France or on the coasts of Italy.”
Carousel launch events on Saturday, April 29th included hand painting and customization of Acqua Di Parma bottles and exclusive samples of the new launch, a Carrello Di Cannoli homemade cannoli cart, an 818 Tequila Bar, and Vacation Sunscreen sampling, and tarot readings from Jeff Petriello, co-creator of the Pasta Tarot Cards.
Bloomingdale’s will also be hosting an OnScreen event with the Carousel partner Anna Dello Russo on Friday, May 19th highlighting the products and brands within the pop-up shop.
For more information on The Carousel @ Bloomingdale’s, European Holiday, and activations taking place at stores throughout the country, visit Bloomingdales.com, or on social @bloomingdales.