CANALI TO INTRODUCE EYEWEAR LINE NEXT YEAR

Canali
by Brian Lipton

CanaliItalian luxury brand Canali has entered into an exclusive multi-year license agreement with L’Amy America, part of International Luxury Group, to market and distribute a luxury collection of sunglasses and ophthalmic frames under the Canali brand.

The new Canali sunglass and ophthalmic collections will preview at the MIDO Milan optical trade fair in 2018 by appointment only, and will be fully supported by a host of point-of-purchase materials including displays, lifestyle imagery, and product packaging. The Canali eyewear collection will be made available in selected Canali boutiques and online on Canali.com as well as in carefully chosen high-level optical, department stores, and specialty eyewear stores around the globe in March, 2018.

“We are always looking to develop new projects which are in-line with our DNA, our unique positioning, and our passion for the very finest Italian quality with partners who understand and share our values,” says Stefano Canali, General Manager Canali S.p.A. “L’Amy has a long history of producing superior quality products and I am certain that the new Canali eyewear collection will offer new and existing clients a fresh and distinctive way of incorporating Canali’s signature elegance, style and quality into their lives.”

Adds Stephen Rappoport, President and CEO of L’Amy America: “The Canali name is synonymous with tailor-made Italian luxury and men’s elegance with a heritage developed since 1934, and we are delighted to leverage the brand’s excellence and artisanal know-how crafting a refined 100%, made in Italy luxury men’s eyewear collection.”