by Stephen Garner

Cerruti 1881’s latest campaign pursues the contemporary interpretation of its house DNA for the fall/winter 2019 season.

American fashion photographer Erik Madigan Heck lensed a series of vibrant and modern images that reflect the evolved spirit of Cerruti 1881 in which relaxed tailoring and chic sportswear garments combine to create a city dweller’s modern wardrobe.

This campaign, highlighting all the range of products available, presents a modern tailoring and advanced sportswear modeled by a diverse and youthful cast including one female, Lia Marie, and three male models, Xavier Gibson, Akeem Osborne, and Ismael Savane.

“Soft tailoring and elevated sportswear have always been in the Cerruti DNA,” the brand said in a statement. “This season we refined those codes further focusing on fabric and shape resulting in an urban collection with a relaxed chic vibe.”