Dan Gilbert And Campless Founder Launch A Marketplace For Sneakers

The goal is to create a marketplace that sells items at the real market price. Sounds great. As the buyer of a lot things through the Internet, I’m all for fair prices. But will sellers buy into the service, too? Called StockX, the site is a so-called “stock market of things”, offering items for sale priced using live market data. At launch the company will sell only sneakers. So if demand for a particular set of Jordan’s increase, so does the price. If demand falls, the price should follow suit. This isn’t a site to find a fantastic deal on a set of kicks, the founder tells me. This is a site to buy or sell sneakers at fair prices. Read more at Tech Crunch.