Diesel’s Milan Fashion Week show opens against a backdrop of 200,000 condoms

Feb 23, 2023
Guests arriving to Diesel’s Milan Fashion Week show on Wednesday might have been surprised by the set: a giant mountain of condoms. The Italian brand unveiled its Fall-Winter 2023 collection against a backdrop of over 200,000 Durex boxes, nodding to both sex positivity and a forthcoming collaboration with the contraceptive company.
“We like to play at Diesel, and we are serious about it,” creative director Glenn Martens said in a statement. “Have fun, respect each other, be safe.” Read more at CNN.