Dyer Added to Chico’s Board

NEW YORK – The former chief executive of Tommy Hilfiger and Lands’ End is joining the board of directors of Chico’s FAS.

The appointment of David Dyer, who retired as CEO of Tommy Hilfiger last year, to the board of Chico’s is effective March 5 and will increase the number of directors to nine.

“Dave brings a wealth of knowledge that will be of great help as we continue our work to grow the Chico’s FAS family of brands,” said Scott Edmonds, president and CEO of the Fort Myers, Fla.-based women’s apparel specialty store group.

Prior to his three years at Tommy Hilfiger, Dyer served as president and CEO of Lands’ End for four years beginning in 1998 and was credited both with building its e-commerce business into the largest apparel Internet business in the US and orchestrating Lands’ End’s sale to Sears, Roebuck & Co for $1.9 billion. He’d previously spent five years at Lands’ End beginning in 1989.

Dyer began his career with Federated Department Stores’ Florida-based Burdines division and later served as president of Home Shopping Network and, from 1997 to 1998, as acting president of J. Crew Catalog.

Chico’s nameplates include Chico’s, White House | Black Market, Soma by Chico’s and Fitigues. It operates a total of 921 women’s specialty stores in the US and its territories.