ERMENEGILDO ZEGNA UNVEILS ‘MY CLAUDIO’ CUSTOMIZABLE SNEAKER
by Stephen Garner
Jun 24, 2019
Ermenegildo Zegna has unveiled the “My Claudio” sneaker, a fully-personalized threaded shoe built from the Italian luxury brand’s DNA as a fabric maker.
Marked by its iconic thread of lace, My Claudio is a canvas for streetwear and sneaker enthusiasts alike. Selecting from a range of 12 color laces, 10 color smooth calf leathers, 3 color midsoles can all be personalized.
The shoe is extremely light, with the illusion of a heavy silhouette, and My Claudio’s hand-threaded laces reflecting the artisanal value that defines Zegna’s leather accessories. Available to purchase following their appearance in the summer 2020 fashion show, the sneaker can be fully personalized via selected stores.