ETNIA BARCELONA LOOKS TO THE GOLDEN AGE OF OLD HOLLYWOOD IN NEW COLLECTION

by Stephen Garner

Eyewear company Etnia Barcelona looks to the golden age of old Hollywood in its newest Vintage Collection.

This new collection is a homage to the eclectic atmosphere created with the mingling of celebrities, beaches, hotels, and the local population along the Catalan Empordà coast of Spain from the 1930s to the 1960s.

The whole source of the story springs from the most iconic hotel of the Costa Brava, “La Gavina.” Situated in S’Agaró, Hotel La Gavina stands overlooking the sea. With its refined Mediterranean style, featuring palm trees, maroon awnings, and terracotta roof tiles, it offers an idyllic postcard image of the Costa Brava, part of the more luxurious ambiance of the “Empordà” region.

In its day, it played host to Ava Gardner, John Wayne, Frank Sinatra, Elizabeth Taylor, and Peter Sellers, amongst many others. The walls are drenched in history and populated with photographs immortalizing the parties enjoyed by the stars.

The new Vintage Collection is a diverse range including 20 new prescription frames and 14 new sunglasses in metal and acetate. Vintage-inspired shapes and details are seen throughout, like metal temples with Art Deco motifs and classic vintage trim. Metal frames built-in gold, pink gold, and silver harken back to the 1950s and 1960s.

Natural acetates in classic colors from the archives of Mazzucchelli production sites are also featured. Black and tortoiseshell, alongside more contemporary hues like bottle green, maroon, and honey, blend with acetates developed by the Etnia Barcelona design team for the inside of the frames and temple tips of the Vintage Collection.

Glimpses of a dozen unique colors in the form of “Wimbledon” inspired stripes, wheatears, and “horn” textures flash from the inside of the frames. The sun collection features Italian-made Barberini mineral lenses, painstakingly selected from the firm’s “vintage” archives to guarantee the period look of the glasses.