Fast Company: Tictail’s In-App Messaging To Bring Real Customer Service To Online Shopping

Online shopping has revolutionized how we think about buying things, but shopping in meatspace still has one distinct advantage: customer service. It’s far easier to walk over to a sales associate and ask your question rather than weave through FAQ pages to find the online store’s contact information. That’s why the Swedish online shop-making platform Tictail has released in-app messaging, called Tictail Talk, so that browsing customers can chat with store owners straight from the app. Read more at Fast Company.