HOLT RENFREW TO MERGE WITH OGILVY IN MONTREAL

Holt Renfrew Ogilvy
by Stephen Garner
Holt Renfrew Ogilvy
Holt Renfrew Ogilvy Exterior

Luxury retailer Holt Renfrew & Co. has announced a series of updates coming to its St. Catherine’s Street flagship store in Montreal. The phased enhancements and renovations to the expanded store are scheduled to be complete in 2020 and branded Holt Renfrew Ogilvy.

Alongside a new name that will bring both Holt Renfrew and high-end department store Ogilvy together under one banner, new additions to the store will include the Apartment, Holt Renfrew’s premiere private shopping environment, and an extensive personal shopping program for men and women. Holt Renfrew Ogilvy customers in Montreal will also be able to dine in a Holts Café and enjoy other food moments throughout the store while taking advantage of the convenience of valet parking, a concierge service and other premium services, tailored to the Montreal market.

Some additional department updates, launching prior to completion in 2020, will include a new beauty hall, showcasing a premium range of color and skincare brands (23,000 square-feet); a women’s footwear department, offering an exclusive selection of designer shoes (8,000 square-feet); and a leather goods shop, offering luxury handbags and small leather goods (20,000 square-feet).

On the main floor will be a Chanel presence and in-store shops from some of the world’s most iconic brands including Dior (2,000 square-feet), Fendi, Hermès (3,000 square-feet), Louis Vuitton, Prada (2,300 square-feet) and Tiffany & Co. (2,500 square-feet).

Spanning over 250,000 square feet in total, this store will be the largest in Holt Renfrew’s fleet across Canada and will continue the momentum of the specialty retailer’s commitment to enhancing its flagship model. Following an investment of over CAD $100 million, the project will include an extensive updated assortment of luxury fashion and beauty brands.

“We are so excited about creating a unique, luxury shopping experience for our customers in Montreal,” said Mario Grauso, president at Holt Renfrew. “This is a dynamic city with a rich history and a renowned fashion legacy that we are honored to be a part of. Inspired by the best of both Holt Renfrew and Ogilvy, we have designed this store to offer our customers the very best luxury products and an unparalleled shopping experience in what promises to be one of the most beautiful stores in the world.”

Holt Renfrew Ogilvy has been designed by world-renowned interior designer Jeffrey Hutchison & Associates, with support from Lemay, a Montreal-based architectural firm. Connected to the Four Seasons Hotel and Private Residences, with a new expansion façade designed by global architecture and design firm Gensler, design elements will reinvigorate the exterior of the building, respecting key elements of its history including the preservation and refurbishment of Tudor Hall. Bright and modern interiors, with a palette that layers luxurious textures of stone, glass, metal, and fabric, will create an opulent shopping environment.

Holt Renfrew and Ogilvy will remain open throughout construction.