How The Rise Of Outdoor Influencers Is Affecting The Environment

When Katie Boué heard Sen. Mike Lee was introducing legislation to block the protection of public land in Utah, she knew exactly what she needed to do. “Utah’s @senmikelee is being awfully un-American this week,” she wrote on Instagram. “[He] wants to abolish the Antiquities Act and claims that western land should look more like ‘Illinois or Missouri’ — no offense to those states…but they’re not exactly known for their pristine landscapes.” She posted the message alongside a photo of a “protect public lands” sign that looks like it was taken in a climbing store. It got almost 3,000 likes. That post is what you might call “on brand” for Boué, a social media influencer specializing in outdoors photography. She says influencers have a responsibility to use their platform for good. Read more at Racked.