Iconix and Burberry Settle “Plaid” Suit

by MR Magazine Staff

NEW YORK — Iconix, the owner of London Fog, announced today that it has settled with rival Burberry over the use of plaid patterns in apparel and accessories.

“Both parties are satisfied with the outcome and are pleased that the matter is now closed,” read a statement released by Iconix.

Burberry sued the apparel company late last month over its London Fog label’s use of a plaid pattern that was similar in style to one trademarked by Burberry, which was introduced as a trench coat lining in the 1920s.

Both companies have long histories; Burberry was founded in England in 1856 and London Fog began in the U.S. in 1927. London Fog was acquired by Iconix in 2006 and has since been repositioned by its new owners as a more upscale brand.