In Retail, The Common Currency Is Trust

Retailers in the U.S. started 2018 strong, coming off fantastic holiday sales during November and December 2017 that increased 5.5 percent over the same period in 2016 and exceeded NRF’s forecast. What a difference a year makes. Heading into 2019, some retailers delivered strong 2018 holiday sales while others struggled as highlighted in the Wall Street Journal “Why Only Some Retailers Got Their Holiday Wishes.” This has further increased the gap between leaders that continue to invest in delivering individualized experiences founded on a common purpose of greater good for society and laggards that cannot keep up. Read more at Forbes.