J.C. Penney Is Testing Out Store Greeters

by MR Magazine Staff

The next time you go shop at J.C. Penney you might be welcomed to the store by a greeter. The department store, enjoying something of a renaissance, is trying out greeters at the entrance to its stores, the New York Post reported, echoing practices at rivals like Walmart and J.C. Penney CEO Marvin Ellison’s alma mater, Home Depot. The Penney greeters are current full-time employees tasked with spending two hours of their shift at the front of the store, the Post wrote, citing an interview with one employee. The Post also reported that the use of greeters was a test limited to some stores in the Northeast and has started this summer. One store worker who spoke to the Post said that the practice was causing longer lines at cash registers. Read more at Fortune.