KIT AND ACE TO LAUNCH TRAVELING POP-UP NEXT MONTH
Canadian luxury activewear retailer Kit and Ace will launch a series of pop-up shops in collaboration with luxury hotels in major cities across the globe this April; including those in New York, Los Angeles, and London.
The pop-up series, known as “The Carry-on”, will offer visitors the opportunity to shop a selection of Kit and Ace pieces. A similar initiative will also be available online where digital visitors can access travel-friendly resources, including itineraries of places to visit in each city curated by local influencers, along with wardrobe essentials.
“The Carry-on pop-up concept was developed knowing that travelers discover cities online well before checking into their hotel,” said JJ Wilson, co-founder and head of brand at Kit and Ace. “We wanted to create a multi-platform experience that offered the same content online and offline where people could shop travel essentials and explore cities around the world at the same time.”
“The Carry-on” will take place in succession next month in the following locations:
San Francisco – Hotel Zetta (April 1-3)
Los Angeles – Palihouse West Hollywood (April 8-13)
Melbourne – Art Series, The Olsen (April 11-17)
London – Mondrian London (April 13-20)
Sydney – The Old Clare Hotel (April 20-26)
Chicago – Soho House (April 22-23)
New York – Refinery Hotel (April 28-May 30)