LUCKY BRAND LAUNCHES THIRD COLLABORATION WITH THE ROLLING STONES

Today, Lucky Brand launched its third collaboration with legendary rock band, The Rolling Stones. Following the band’s 60th anniversary and tour in 2022 and just ahead of its first album release in almost two decades, this collection celebrates Lucky Brand’s musical roots and The Rolling Stones’ legendary history.

The collection features denim, knits, graphic T-shirts, and accessories with the iconic tongue logo – one of the most recognizable graphics in history. Vintage-inspired graphic tees have the look of something purchased at a show in the ’60s, while leather moto jackets and denim truckers offer an extra layer for Fall.

To celebrate the launch, Lucky Brand is partnering with two up-and-coming musicians who were inspired by The Rolling Stones – Emmett Sky and Pearl Charles. These creatives are making strides to break new barriers in the music industry and will be featured in Lucky Brand’s digital campaigns showing how Lucky Brand’s raw optimism is represented through rock n’ roll.

Ranging from $40 – $599, the Lucky Brand x The Rolling Stones collaboration is now available exclusively on luckybrand.com and in select Lucky Brand stores nationwide.