Luxury Brands Get Tough With Counterfeiters
Luxury brands are getting more aggressive about taking suspected counterfeiters to court. After years of debate in the luxury industry about how to publicly tackle counterfeit goods, a growing number of high-end names from Gucci to Moncler and Alexander Wang are suing sellers of fakes, both in China and the West. The legal action comes as brands grapple with an explosion of fake goods on e-commerce and social-media platforms. Fashion brand Alexander Wang, which sued the owners of 459 websites believed to be selling counterfeit handbags, footwear and clothing last year, won a $90 million judgement this month in a New York district court. The court froze the websites and transferred their domain names — many of which are believed to originate in China — to the designer. Read more at The Wall Street Journal.