Mugler made women feel sexy. Then a H&M collab did the same for men

After a brief hiatus in 2022, in February H&M announced that it was bringing back its designer collaboration, this time partnering with the hypey fashion house Mugler. 

The label, which was founded by the late Thierry Manfred Mugler in 1973, had beginnings in haute couture and was to be found in the wardrobes of Paris’ proper fashionheads. The late Strasbourg-born Mugler, who retired from his own brand in 2002, was, and still is, recognised as one of the most exciting designers of the past 50 years. Read more at GQ. 

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