Neiman Marcus
by Brian Lipton

Neiman MarcusTexas-based retail giant Neiman Marcus will now deploy Return Path’s email fraud protection solution in a greater effort to shield consumers from email fraud with authentication-based anti-phishing technology. Return Path is known for its ability to detect and mitigate both domain spoofing and brand spoofing attacks—a defense offering currently beyond the scope of authentication-based technology—preventing more email fraud from reaching consumers.

Malicious email messages may contain malware or links to fraudulent sites set up to steal personal information, account credentials, or passwords. A 2015 study by Return Path study found that more than 13 percent of messages (6 billion) appearing to come from the global brands profiled actually came from third parties.

“Email fraud undermines that trust, harms consumers and our business, and it needs to stop,” said Catherine Davis, vice president of marketing, Neiman Marcus. “We are taking proactive actions to combat potential future spoofing and phishing attacks. Working with Return Path will help us to deliver a safe customer experience for all of our valued email subscribers.”

“Neiman Marcus has a deep tradition of leadership in the luxury retail world, and by refusing to tolerate phishers’ abuse of its customers and brand, it can inspire other merchants to take action against email fraud,” said Rob Holmes, general manager of email fraud protection, Return Path. “Prominent organizations in virtually every industry have led the adoption of anti-phishing technology, and as more of their peers join the fight, cybercriminals will find it increasingly hard to reach new victims. By working together, reputable brands can stop email fraud for good.”