OVADIA & SONS PARTNERS WITH NEW ERA ON HATS
by Stephen Garner
Jul 12, 2016
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Menswear brand Ovadia & Sons has unveiled its collaboration with international lifestyle brand New Era.
This morning, two styles of the Ovadia & Sons x New Era hats will be available for purchase on www.ovadiaandsons.com as well as in the New Era Pop-Up at Skylight Clarkson Square during New York Fashion Week: Men’s. Additionally, the hats will make an appearance at the Ovadia & Sons spring/summer 2017 runway show that will take place tonight at 8:00pm at Skylight Clarkson Square.
Both styles are embroidered with the word “Paradise” which is also repeated through the collection on souvenir jackets and the drawstrings of pants.
This new collaboration reflects the Ovadia & Sons spring/summer 2017 inspiration, recently featured on MR: “A little hippy, a little rasta.”