PERSOL INTRODUCES EXCLUSIVE DESIGN FOR TRIBECA FESTIVAL

Persol has launched a limited-edition sun style designed exclusively to celebrate its partnership with Tribeca Festival. This year marks the festival’s 20th anniversary and kicked off on June 9th going through June 20th in New York City.

The PO9649S model comes in an exclusive Persol x Tribeca Festival box and wrapping and will be available in the brand’s Nolita NYC and Beverly Hills retail stores, as well as on persol.com in limited quantities. The translucent design retails for $261.

Persol will co-host the Tribeca Festival Awards Ceremony on June 17th, where the eyewear brand will present its inaugural award for Best Actor in a US Narrative Feature. The partnership illustrates the brand’s DNA which is deeply rooted in cinematic history. Persol has been worn in classic films and by some of the most iconic actors and filmmakers over the past 100 years from Marcello Mastroianni and Steve McQueen to Jude Law and Bradley Cooper.