Pitti to host dolce & gabbana fashion shows in september

by Stephen Garner

On Wednesday, September 2nd and Thursday, September 3rd, the city of Florence and Pitti Immagine will host Dolce & Gabbana Alta Sartoria and Alta Moda events.

The creations of Domenico Dolce and Stefano Gabbana will be presented in a fashion show together with a selected group of artisans chosen by the brand. The events – which will be streamed on the web platforms of Pitti Immagine and Dolce & Gabbana – are being promoted by the Centro di Firenze per la Moda Italiana and Pitti Immagine in collaboration with the city of Florence, and developed with the contribution of Fondazione Pitti Discovery, a grant from the ICE Agency, and with support of Ente Cassa di Risparmio Firenze.

“We are very happy that our next Alta Moda events will take place in Florence, a city we love and that, today more than ever, has a special value,” commented Domenico Dolce and Stefano Gabbana in a joint statement. “Florence was the cradle of the Renaissance, of Italianness, of an ancient wisdom that has been handed down and continues to transfer its influence on contemporary culture and aesthetics. Bringing our work to the most iconic places in the city is a dream come true. Even more, because we have been able to work closely with the artisans of the city, who preserve in their workshops an invaluable and timeless know-how. We thank Florence and Pitti Immagine for this opportunity; together we will give life to a new Renaissance, a new all-Italian rebirth.”

“The Dolce & Gabbana special event represents a strongly optimistic message arriving from the fashion system. It is the signal that we are back up and running and ready to restart,” added Raffaello Napoleone, CEO of Pitti Immagine. “We are honored to host a show which, through the unmistakable calling card of one of the most important Italian brands, celebrates fashion, modern elegance, sartorial values and the cultural contents that Pitti Immagine promotes and supports. These events will be the link between the completely virtual edition of our shows and the city of Florence, which we have always considered a fundamental partner in carrying out our trade fair activities. It will accompany and convey value to the summer collections and brands presented on the Pitti Connect digital platform, while also previewing the climate we will return to experience in January with the reopening of the physical trade shows for the winter collections. It will be a fashion show that will leave its mark behind.”

“The terrible pandemic we have gone through and which is still not completely averted,” said Tommaso Sacchi, councilor for culture, fashion and design of the Municipality of Florence, “has not turned off the desire for creativity, resourcefulness, and culture which is one of the main characteristics of Florence. The Dolce & Gabbana event will be a tribute to the city and to Pitti Uomo, director of the operation. It pushes us, even more, to engage in the rebirth of the city and its cultural institutions.”

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