Prada’s Made-To-Measure Service Lets You Be The Designer

by MR Magazine Staff

Known for its quirky spin on classic menswear silhouettes, Prada has introduced a refreshed version of its Made-to-Measure program this season. Since launching more than a decade ago, the service has allowed the brand’s die-hard fans to tailor the latest trends to suit them perfectly—creating suits and shirts that feature the house’s meticulous attention to detail as well as a nod to the most-of-the-moment styles. More than 50 of the brand’s boutiques worldwide offer the Made-to-Measure service, each outfitted with a luxuriously appointed VIP room where clients are taken through each step of the process in a private, intimate setting. After making an appointment, a specially trained member of Prada’s staff will take each client’s measurements and assist him in choosing from the hundreds of fits, fabrics, and finishing details to create a custom shirt (from about $900), suit (from about $4,500), or coat (from about $3,800). Read more at Robb Report.