PULL & CO ADDS SPANISH MEN’S BRAND FLORENTINO TO SHOWROOM

by Stephen Garner

FlorentinoMulti-brand showroom Pull & Co has added Spanish menswear collection Florentino for the fall/winter 2016 season.

Florentino was founded 50 years ago as a pant manufacturer which has since evolved to offer a total collection consisting of coats, suits, blazers, trousers, shirts, shoes and accessories. All of the production is done in-house at the brand’s 350,000-square-foot facility in Pontevedra, Spain.

“The Florentino collection completes our offerings here at the showroom, says Gene Beola, president of Pull & Co. “I have followed the progress of this company throughout the years; they were a part of the U.S. market in the 90’s but only a pant company. I just returned from Spain and was very excited with their contemporary silhouettes and focus.”

“Our showroom has only specialized in companies that are single category specialists’ product like Altea neckwear and scarves, Arnau shirts, Dalmine knitwear, Vigano trousers and Sani Gualtiero belts,” adds Beola. “With this addition we can offer our clients a complete collection that is merchandised so all the pieces work with each other.”

The collection is available for viewing by appointment at the Pull & Co showroom, located at 305 W. 50th Street in Manhattan, beginning the week of January 18.