Retail Brands Gear Up For Second ‘Shippageddon’
Sep 08, 2021
“Shippageddon” first entered the retail industry lexicon in late 2020, describing a conflation of global supply chain issues that led many brands and retailers to be under-stocked or otherwise unable to fulfill customer demand for purchases last year. A year later, many of those issues have not been resolved, and there are new hazards to deal with. Retailers and brands are preparing for round two of Shippageddon. Read more at Forbes.