Ron Tomson: A Global Neighborhood Fashion Brand

Los Angeles is emerging as a fashion capital of the digital empire. From sprouting pioneering showrooms, attracting visionary stylists and social media trailblazers to nurturing a generation of international designers and fashion educators, the city is reinventing its mythic cultural status. Behind all impressive public transformations is the hard work and dedication of real people. LA’s newfound affinity with the fashion industry expands beyond the now obsolete best dressed lists. It comes through in the fashion tech startups, the growing number of artisans, and new media setting up shop throughout the city’s distinct neighborhoods. Designer Sharon Bensason-Behar, founder of the menswear label Ron Tomson, is one of the people for whom this dynamic process is the coveted “labor of love.” He launched the brand in 2006 and experienced the LA fashion revolution firsthand. This fall, Ron Tomson flagship boutique has been voted as the best neighborhood clothing store by the readers of Los Angeles Downtown News. Read more at Forbes.