SCHMOOZING: STAMPD AND PUMA HOST LAUNCH PARTY IN BEVERLY HILLS
The event was held in celebration of the third collaboration between Stampd and Puma at a gorgeous private home in the Hollywood Hills.
The party, co-supported by Ciroc Vodka and Redbull, hosted over 200 guests who were entertained by DJ sets performed by Frank Alva, Mister Blaqk, and DJ costa while food was provided by popular L.A. taco truck, Mr. Taco.
The latest collection expands Stampd’s “Made to Make It” brand mantra, exploring the boundaries of fabric with inspiration from deep ocean blues and architectural structure. Now on overdrive, the Puma x Stampd collaboration brings a broader, bolder range of athletic designs – including a new performance running line that emphasizes technical innovations, from reflectivity to Trinomial technology.
The collaboration’s apparel features the new strapped jacket elevated in a stylish silhouette with truly functional elements. Outfitted with adjustable straps, this bold outerwear expands a theme within the Stampd archive, and allows the design to be worn as a backpack. Fitted with a range of zippered pockets and protective hood, this piece brings fresh attitude to utilitarian street style. Additionally, the Puma x Stampd full-zip hoodie holds a tablet-sized zipper pocket and innovative three-layer fabric that underscores its athletic roots, while the T-shirt bears a fresh all-over print that echoes nature with its cracked mud effect.
Completing the range is the lightweight Puma x Stampd backpack that features performance-inspired details with a sleek aesthetic – not to mention the padded, external laptop compartment and a series of zippered pockets for essentials.