So Long Doorbusters! Retailers Put Deepest Discounts Online After Weeks Of Deals
Nov 23, 2020
On Thanksgiving Day, eager bargain hunters usually head to the store and shoulder their way through crowded aisles to get a jumpstart on their holiday shopping. Not this year. Many of those stores will stay shuttered, and even the word “doorbusters” has largely disappeared from circulars and ads. Retailers including Walmart and Home Depot have swapped one-day store events for a drumbeat of holiday deals. Sales will last longer. More are online. And rushing to a crowded store on Black Friday may feel not only risky, but also obsolete, since many deep discounts are a click away and some popular items are available only online. Read more at CNBC.