TOMBOGO OPENS POP-UP AT FRED SEGAL

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Photos by Ryan Strongin

Emerging fashion brand TOMBOGO has partnered with Fred Segal for a new pop-up shop at the L.A. retailer’s flagship on Sunset Boulevard.

Dubbed “Assembly Required by TOMBOGO,” the pop-up serves as a workshop that gives guests the opportunity to personalize their favorite TOMBOGO pieces with different customizations and removable color panels for a unique, create-your-own product experience. Available TOMBOGO items at the pop-up include the brand’s signature Convertible Double Knee Pants and coordinating Chore Coat – available in an array of colorways along with one-of-one hand-sprayed and paint-splattered prints exclusive to Fred Segal — new trucker hat styles, and a restock of TOMBOGO’s best-selling “Freelance” capsule, which originally debuted last year, that includes a range versatile graphic t-shirts, hoodies, crewnecks, and shorts.

TOMBOGO will also be debuting its first furniture design project – the TOMBOGO Double Knee Coffee Table – which will be on display at the pop-up in Fred Segal’s flagship store. Made in collaboration with close friend and emerging furniture designer Das Audie, the Coffee Table features a pair of the TOMBOGO Double Knee Pants encased inside acrylic and set on top of a black steel frame.

Sponsored by Ohza Mimosa, the “Assembly Required by TOMBOGO” pop-up with Fred Segal officially opened on Saturday, July 3rd and will run for two weeks.